Recorded October 25, 2018
Although native advertising has been a buzz word in the media industry for years, many news organizations have been reluctant to engage in this type of sponsored content. Join the native experts at GateHouse Media — on the content and sales side — to learn more about what native advertising is. We’ll cover how to build a program from the ground up, and how to add sophistication if you already have a native team and are looking to reach the next level.
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Presenters of GateHouse Media, Carlene Cox & Chris Daniel