Recorded on September 26, 2014
Looking for a proven innovative new revenue stream that increases active advertisers, encourages interesting content and boosts circulation revenue all at once? If so, this dynamic webinar will share some turnkey ideas that have been successful in several markets, large or small, weekly or daily. The presenter will share:
- Specific step-by-step how to’s with examples
- Suggestions on how you can add value for your advertisers without devaluing your core print and digital products
- And more!
Zach Ahrens says, “I can almost guarantee you haven’t approached advertising and circulation revenue growth like this before.” Think premium editions!
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Meet the Presenter …
Zach Ahrens is the president of Log Cabin Media and publisher of the Log Cabin Democrat in Conway, Ark.
Ahrens is well known in the industry and has spent much of his career leading and training advertising teams, resulting in significant revenue growth. During Ahrens’ media career he has worked as an advertising director for Lee Enterprises in Columbus, Neb., as a publisher with the Omaha World Herald Co. in southwestern Iowa and with small market dailies and weeklies in the Midwest. He has also served as the advertising and digital media director for the Grand Forks (N.D.) Herald and vice president of sales for GateHouse Ohio.