Developing a Mobile-First Strategy
September 2
2-3 p.m. EDT, 1-2 p.m. CDT
Registration $35. Late Registration $45.
Presenter - Steve Buttry
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In this webinar,
In a world where use of smart phones is growing
rapidly, it’s not enough for your organization
to adopt a web-first strategy. You need to start
thinking mobile-first, changing how your news,
advertising, technology and marketing staffs
operate to serve your increasingly mobile
community. You need to develop new revenue
streams helping businesses in your community
reach the mobile audience.
Steve Buttry (@stevebuttry
on Twitter) is
director of community
engagement for a
new online local news
operation of Allbritton
Communications,
covering community
news in the
Washington metro
area. He has been an editor, reporter,
writing coach and innovation
coach for seven community and
metro news companies. Buttry was
named Editor of the Year in February
2010 by Editor & Publisher
magazine. He spent three years
doing research, teaching and writing
for the American Press Institute,
concentrating on the Newspaper
Next innovation project. In his
blog and in workshops around
the world, Buttry has documented
and taught the value of Twitter for
journalists.